PRIVACY POLICY – UPTOWNRESERVATIONS.COM
1. Introduction
At Uptown Reservations, accessible via uptownreservations.com, we are committed to respecting your privacy and safeguarding your personal data. Protecting the confidentiality, integrity, and availability of your personal information is a cornerstone of our operations, and we are fully committed to complying with all applicable data privacy laws, including the General Data Protection Regulation (“GDPR”), the California Consumer Privacy Act (“CCPA”), and related legislation. This Privacy Policy outlines how your data is collected, used, disclosed, and protected when you engage with our website and services.
2. Scope of Policy and Data Controller Role
This Privacy Policy applies to all personal information processed through our website uptownreservations.com and any related services. Uptown Reservations is the data controller with respect to the personal data collected and processed for the purposes set forth in this policy. If you reside in the European Economic Area (EEA) or the United Kingdom, we are responsible for ensuring that your data is managed in accordance with GDPR requirements. If you are a resident of California, your rights are additionally protected by the CCPA.
3. Categories of Personal Data We Process
We may collect, use, store, and transfer various categories of personal data, which include:
a) Usage Data
Includes information about how you use our website and services, such as IP address, access time, browser type, device information, operating system, and session data.
b) Account Data
Collected during registration or account setup processes. Includes your full name, billing address, shipping address, email address, and telephone number.
c) Profile Data
Includes your preferences, past reservations, product selections, behavioral patterns, and settings.
d) Communication Data
Includes communications between you and Uptown Reservations, such as contact forms, customer support emails, chat logs, and service inquiries.
e) Technical Data
Includes logs, diagnostic information, device configurations, and metadata related to the use and performance of our website.
f) Transaction Data
Includes payment details (processed securely by third-party services), order history, delivery statuses, and related billing and invoice information.
g) Preference Data
Includes your choices regarding marketing communications, opt-in/opt-out decisions, and declared interests in specific services or offerings.
4. Legal Bases for Processing Personal Data
We process your personal data only when permitted by law. The legal bases we rely on include:
– Contractual Necessity: When processing is required to fulfill our obligations under terms of use or service contracts (e.g., to make or manage reservations).
– Legitimate Interest: For improving our website, ensuring security, analyzing usage trends, fraud prevention, and direct communications with existing customers.
– Consent: Where you have explicitly provided consent, such as when subscribing to marketing emails or accepting optional cookies.
– Legal Obligation: Where we are obligated to retain data for tax, regulatory, or law enforcement purposes.
5. Your Data Protection Rights
Subject to applicable law, you have the following rights in relation to your personal data:
– Right of Access: You may request confirmation as to whether or not personal data concerning you is being processed and, if so, access the data.
– Right to Rectification: You can request inaccurate or incomplete data to be corrected or completed.
– Right to Erasure (“Right to be Forgotten”): You may request the deletion of your data, subject to legal and contractual obligations.
– Right to Restrict Processing: You may request that we restrict processing under certain circumstances.
– Right to Data Portability: You may receive your personal data in a portable, structured format, and have it transmitted to another controller where feasible.
– Right to Object: You may object to our processing where it is based on legitimate interests, including profiling and direct marketing.
To exercise any of the above rights, please email us at [email protected].
6. Data Security Measures
We have implemented appropriate technical and organizational security measures to protect your personal data from unauthorized access, disclosure, alteration, and destruction. These include encryption protocols, secure server hosting, access controls, regular data backups, and staff training on data protection compliance. Despite our efforts, no digital system is immune to all risks; thus, we encourage you also to take personal precautions when sharing information online.
7. International Data Transfers
Your data may be stored or processed outside your resident jurisdiction, including in countries that may not have data protection laws equivalent to those in your home country. When such transfers occur, we rely on legally approved mechanisms such as European Commission Standard Contractual Clauses and ensure data is adequately protected in accordance with applicable requirements.
8. Data Retention
We will retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for legal, accounting, or reporting obligations. The specific retention periods depend on the type of data:
– Usage and Technical Data: up to 12 months
– Account and Profile Data: for the duration of your account plus 2 years
– Communication Data: up to 3 years
– Transaction Data: up to 7 years for legal compliance
– Preference and Marketing Data: until you withdraw consent or opt out
When retention periods expire, data is securely deleted or anonymized.
9. Cookie Policy
Uptownreservations.com uses cookies and similar tracking technologies to enhance user experience and analyze website performance.
– Essential Cookies: Necessary for the basic functioning of the site, such as authentication and user input handling.
– Functional Cookies: Enable advanced functions such as remembering preferences or login states.
– Analytics Cookies: Help us understand how users interact with the site by gathering anonymized usage statistics.
– Performance Cookies: Monitor system performance and stability to improve service delivery.
Cookies do not typically contain personal information, but, in certain cases, information obtained via cookies may be combined with other data we hold to enrich user profiles and preferences.
10. Cookie Management and Legal Compliance
Users can control and manage cookie settings at any time within their browser preferences or through our website’s cookie management tool. When you visit our site for the first time, you will be prompted to consent to non-essential cookies in compliance with GDPR regulations. California users are granted the right to opt-out of the sale or sharing of any personal information collected via cookies under the CCPA. For more information or to modify your cookie settings, consult your browser’s help section or utilize the preferences provided on our cookie banner.
11. Children’s Privacy
Uptown Reservations does not knowingly collect or process personal data from children under the age of 13. If you believe we have inadvertently collected such information, please contact us immediately at [email protected] so we can delete the data as soon as possible.
12. Policy Updates and Notifications
We reserve the right to modify this Privacy Policy at our discretion. Any material changes will be communicated by appropriate means, which may include prominent notices on our website or communications to your registered email address. We encourage users to review this policy periodically to remain informed of our privacy practices.
13. Contact Information
If you have any questions about this Privacy Policy or your data rights, please contact us:
Email: [email protected]
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Uptown Reservations is committed to ensuring your privacy is respected and securely protected. If you have any concerns regarding the handling of your data or wish to exercise your rights, please reach out to us at the above contact email for assistance.